- Walk the moon uses the typical methods of advertising using social networking websites. They use Facebook, Twitter and Youtube to upload videos, pictures and keep people up to date with concerts and what they are working on. This is good because it keep the fans in contact with the band and also opens them up to new audiences.
- Walk the moon also used posters to advertise where they were going to preform. This enabled them to get there name out to a wide audience if they were to put them up around towns and city's. They also sell tickets to there concerts on there website. http://walkthemoonband.com/main/
- Walk to moon sell merchandise on there website such as jumpers, t-shirts and vests.
Conclusion
I think that the internet has a very big impacted on promotion, if it was not for the internet people would not be able to sell there songs. Using the internet is very good way to reach audiences from over seas. For example 'Walk the moon' are from America and I would not of known about them if it was not for youtube. If the internet was not there I would of not known who they are and all I would be able to get of them a CD in the shops witch is something I would be unlikely to by because I would of never herd of them before. There is a big difference between main stream and independent music and the main thing is one has money to advertise and one doesn't. Independent music tent to stick to the cheap things like; posters social network-sites. As main steam music can afford to have adds on the television and top of the range websites were people can go on by merch and tickets for there shows.
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